Territory

Wedged between the Langhe and Monferrato, the Roero defines its identity with a system of steep hills and deep valleys: the “Rocche”, delicate ecosystems consisting of villages perched on the hilltops, alternated with deep chasms that can drop down hundreds of metres. The particular conformation of this territory is a pleasant attraction for lovers of wild and unspoiled nature.

In the heart of the area, not far from Alba and 40 minutes by car from Turin, lies Priocca, a town still characterised by traces of the Middle Ages and an excellent starting point for discovering the natural, cultural and food and wine treasures of this region.